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Case study · OptiSigns

A redesign grounded in real workflows.

Digital signage software for screens across many locations.

OptiSigns product screen

01 — The challenge

What needed solving

Redesigning the platform required understanding the existing system and its connected parts — and clarifying how the product should work in everyday use.

02 — What we did

Our contribution

  • Research
  • UX/UI design
  • SaaS
  1. Consulting & analysis

    Analysis of the existing digital signage platform and its systems.

  2. New UX & UI

    Findings turned into a new user experience and interface.

  3. Launch preparation

    Support through to launch readiness.

03 — The outcome

Where it stands

  • A UX/UI direction based on the platform’s real workflows.
  • Business understanding combined with product design.

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